Lame name. But what a brilliant GAME!

Game changer eh?...A look to die for!

Wow. 2011 has surely been (so far) the best year for Bollywood. Not because there’s been one, singular great film (usually an Aamir Khan or a Shahrukh Khan starrer), but because all the films that the industry has squeezed out in the last 3 months have been, in their own way, engrossing. What started with No One Killed Jessica, lives even now, with what is, perhaps, the best … [Read more...]

Have the bigger directors overtaken their talent? An Analysis of the latest BO debacles.

Raavan

They say success begets arrogance. In some cases, it also begets failure. Or else how do you explain the falling from the pedestal of some of the biggest directors of our times. In 2009 we would have sworn by their names, but 2010 turned the tables – the outcome was definitely not in their favor. Sanjay Leela Bhansali, Ashutosh Gowarikar, Rakesh Roshan, Farah Khan and the might … [Read more...]

F.A.L.T.U. Promotions And Release Strategies – Setting New Trends

F.A.L.T.U. promotional

While F.A.L.T.U. looked like any other movie, the promotional team is hell bent on proving otherwise. While F.A.L.T.U. became the first Indian movie to offer exclusive online music downloads, it has also done several other things right. The re-launch vehicle of Vashu Bhagnani’s cute looking sonny Jaccky Bhagnani is also marking the directorial debut of ace choreographer Remo … [Read more...]

Bollywood Trends to Watch Out For In 2011

Salman and Katrina

2011 is a year which will be full of surprises for Bollywood, for several reasons. Some surprises that we’ve already witnessed. With movies with low expectations like Yamla Pagla Deewana doing good business and eagerly awaited ones like Saat Khoon Maaf dying a quiet and not so honorable death at the BO, it can surely get rather unpredictable. However, Bollywood seldom sees such … [Read more...]

Upcoming Hindi Movies of 2011

No-One-Killed-Jessica

The Bollywood film industry had released many critically successful hindi films in the year 2010. Some of the big banner films like Dabangg, My Name Is Khan, Golmaal 3, Rajneeti, Housefull, and Once Upon A Time in Mumbaai have made it to the top grossing Hindi movies at the Indian Box Office. Then there have been some moderately successful and unsuccessful movies like I Hate … [Read more...]